Customized NOVALAC stand at two ICNG WCP trade shows

Exhibition : SALON INTERNATIONAL CONFERENCE ON NUTRITION GROWTH / WORLD CONGRESS PEDIATRIC

Client : NOVALAC

Surface area: 4m² / 84m² / 110m²

R2 Stand & Event, specialized in the design, conception and production of custom-made stands, is working on three graphic projects for the exhibitor NOVALAC.

Present at several trade shows, including the International Conference on Nutrition and Growth and the World Congress Pediatric, NOVALAC wanted an innovative stand that would reflect the brand's strong image and create a source of traffic.

R2 Stand & Event suggests a curved design respecting the graphic identity of the brand. In order to attract the attention of the participants, and to favour the creation of traffic, the stand is visible by all thanks to a high sign. This one is illuminated on all its surface. In addition, in order to highlight the brand image, many visuals of communication are on the stand.

For the innovative side, backlit "Medical Game" displays integrating tablets are available. Indeed, product presentation displays are also available. These are strategically placed to encourage visitors to stop by the stand and talk to the exhibitor. A receptive area is provided with high seats, a reception bar and a VIP area.

R2 Stand & Event imagines several stand formats. 3 different sizes were designed: 24m², 84m² and 110m². NOVALAC exhibits from 27 to 29 August 2020 at the Excel London NGC at the International Conference on Nutrition and Growth. It continues with the World Congress Pediatric in Bella Centre - Copenhagen from 3 to 6 June 2020.