R2 Stand & Event, specialised in space design, produced a graphic project for the consultation launched by the exhibitor for the EQUIPAUTO 2019 exhibition.
The exhibitor is active in the building materials and chemicals sector. The brand aims to promote its new product.
R2 Stand & Event takes in hand the design of a dynamic architecture. The emphasis is on a clear and concise design allowing a complete immersion of the visitor.
With a large stand area of 204 m², R2 Stand & Event provides many spaces for easy understanding and daily use.
In an original oblique structure, R2 Stand & Event creates a spatial scenography through numerous decorative accessories: suspensions, mannequin, decoration... To sublimate the space and go further, an experiential animation facilitates exchanges within a semi-open dome.
The stand features an innovative showroom design, showcasing the brand's flagship products via an efficient visitor path.
In the background, R2 Stand & Event offers two reception areas: a small, open and cosy lounge and a closed room, more intimate and confidential.
EQUIPAUTO was held from 15 to 19 October 2019 in Paris Porte de Versailles.
