Exhibition : AUTOMECHANIKA
Client: INFOPRO DIGITAL
Surface area: 63 m² (63 sq. ft.)
On the occasion of the new edition of the AUTOMECHANIKA exhibition, the exhibitor INFOPRO DIGITAL consulted R2 Stand & Event, a stand designer specialising in the design and production of customised stands, for a graphic study.
INFOPRO DIGITIAL's activity is the transformation of professional information into performance for companies in a digital world. The objective of this event is to develop its international notoriety and facilitate its commercial prospection.
R2 Stand & Event focuses primarily on long-distance visibility via an imposing high sign with a rounded and pure design. The white, red and wood trichromy perfectly matches INFOPRO DIGITAL's identity and provides a harmonious atmosphere to the stand and allows an optimal delimitation of the spaces.
The stand is ideally laid out to offer an efficient visitor path. The main reception area includes a reception desk, 4 sales hubs for the sales teams and a speaking area in the centre, directly visible from the aisles.
Further back, R2 Stand & Event includes 3 semi-enclosed discussion areas as well as a private meeting room to welcome the brand's partners in the best possible way. With a surface area of 63 m², this stand offers a maximum number of discussion areas for a guaranteed profitability of the event.
AUTOMECHANIKA is the world's largest trade fair for the automotive aftermarket. Originally scheduled to take place from September 18 to 22, 2020, the show has been postponed to September 14 to 18, 2021 in Frankfurt, Germany.
