R2 Stand & Event, designer of your branded spaces, carried out a graphic study for the consultation launched by the CHAMBRE RÉGIONALE D'AGRICULTURE DE NORMANDIE for the SIA 2021.
The CRA is the spokesperson for agriculture and the territories of Normandy: training and support for farmers. Within the framework of its participation, the exhibitor wishes to extend the notoriety of the region.
For the occasion, R2 Stand & Event created a monumental stand of 485 m² in order to create immersion for visitors. Divided into 5 independent islands, numerous and spacious traffic lanes allow a fluidity of traffic.
Within these shopping streets, R2 Stand & Event takes visitors to the four corners of Normandy via qualitative sales areas. Each department has its own display of regional products as well as an animation or exhibition area according to its needs. A colour code makes it easy to identify the 5 departments.
The traffic lanes in the centre of the Normandy pavilion offer visitors several culinary activities: workshops and demonstrations as well as cheese, cider and shellfish bars and two showrooms presenting, in particular, the products of the umbrella brand "Saveurs de Normandie".
A real market rebuilt for the occasion, the Salon de l'Agriculture is the event of the year for the producers present: a source of sales and unequalled notoriety.
Initially scheduled from February 27 to March 7, 2021, this show is reinventing itself and welcomes you from May 13 to 24, 2021 at Paris Expo Porte de Versailles.
