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It is with great enthusiasm that R2 Stand & Event, creator of your exhibition spaces, is collaborating for the very first time with the Brevo brand ! On the occasion of the Paris Retail Week trade show, the French mass emailing platform wishes to promote its expertise and showcase its new identity.
To meet this request, R2 Stand & Event opted for an eco-friendly solution with the creation of a 24 m² modular booth.
The company stands out thanks to a 5-meter-high sign overlooking the booth. This signage, carefully designed to announce the brand’s new name, was not only large, but also featured a bright color, creating a distinctive visual landmark amid the multitude of exhibitors.
The modular booth’s customization options made it possible to meet the brand’s needs. Each partition was covered with a graphic print designed to communicate effectively with a diverse audience.
At the edge of the aisle, the two illuminated counters were the real centerpieces of the stand. This bold presentation of the brand name immediately reinforced brand awareness among visitors. In addition to their aesthetic appeal, the counters had a practical function: one served as a reception point, while the other offered a waffle stand, adding a touch of indulgence to the stand.
At the heart of the structure, discussion areas were set up to create a welcoming atmosphere conducive to interaction.
This trade show took place from September 19 to 21, 2023, at the Parc des Expositions – Porte de Versailles.
R2 Stand & Event would like to thank Brevo for their request and their trust !