For the Brussels edition of the Autotechnica trade show, R2 Stand & Event collaborated with Bardahl to design a 60 m² stand that was both immersive and impactful. The stand design is based on a play of colors and materials, creating a natural division of spaces while highlighting the products on display. Black, accompanied by yellow accents evoking Bardahl’s visual identity, is combined with blue LED lighting that gives the whole a modern and dynamic atmosphere, while reinforcing the visual impact.
The layout of the stand is designed to offer a fluid and intuitive journey, guiding visitors from the product areas to the bar area, thus promoting a friendly and interactive experience. Thanks to its height of 5.50 meters, the stand stands out elegantly and ensures optimal visibility in the exhibition space.
A large 75″ screen adds dynamism to the whole, while at the end of the stand, an entertainment area dedicated to the Plasma LXR range allows visitors to discover the products in an engaging way.
This trade show took place at Brussels Expo in Brussels.
R2 Stand & Event would like to thank Bardahl for their trust!