At the Paris Retail Week trade show, R2 Stand & Event partnered with the EET brand for the first time to design a stand that reflected their dynamism and expertise. Covering an area of 27 m², the stand featured a warm, modern and clear design that highlighted EET’s graphic charter and visual identity.
The use of materials such as wood and white, combined with plant elements, creates a welcoming and authentic atmosphere. An imposing 5 m² visual highlights EET’s presence in the distribution sector, offering a strong and striking visual impact.
The various partner brands benefit from strategic promotion:
- Presentation stands to display products in an elegant and functional way.
- An interactive totem for a dynamic presentation at eye level.
Designed for conviviality and accessibility, the stand offers two pleasant discussion areas, including a welcome bar to encourage exchanges.
This trade show took place at Paris Porte de Versailles.
R2 Stand & Event thanks EET for its renewed trust!