Visibility and communication at all levels
For the latest edition of the Esprit Meuble trade show, R2 Stand & Event has created a 204 m² stand for Thiriez Literie, combining maximum visibility, an inviting design, and an optimized visitor experience. Designed to be seen from all distances, the stand plays on several levels of communication: illuminated signage for identification from a distance, focus on product ranges at medium distance, and graphic messages and logos on partitions for proximity to visitors.
Highlighting the new logo
The stand captivates with its modern, fluid design, where rounded lines and the iconic shapes of the logo create a strong, recognizable identity.
The design creates a warm and welcoming atmosphere, thanks to the elegant use of wood. The spaces are designed to showcase the products, with fluid pathways and strategic display points allowing visitors to easily discover the flagship ranges and new products.
Ready to make a difference with a booth designed to reflect your image?
Optimized visitor experience
The central terrazzo bar, the centerpiece of the space, encourages informal discussions, while seven additional discussion areas offer comfort and flexibility for professional exchanges.
The context for creating this custom-made booth
This trade show took place at the Parc des Expositions – Porte de Versailles in Paris.
R2 Stand & Event would like to thank Thiriez Literie for its continued trust!




