A 104.5 m² stand, designed by R2 Stand & Event, brings together two complementary worlds under a single identity: Continental and VDO. A structured, clear, and immersive space, designed to showcase each brand while affirming their group cohesion.
A strong and visible presence
As you approach, the stand stands out thanks to its large suspended sign, visible from all aisles of the trade show, offering immediate identification. A clear design, balanced between Continental’s black and yellow and VDO’s blue, creates a harmonious contrast.
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Two worlds, one seamless experience
The spaces are clearly defined without ever interrupting traffic flow:
On the Continental side, the brand showcases its tire innovations through premium displays, combined with a bar and discussion area to welcome partners and visitors in a friendly atmosphere.
On the VDO side, the experience is more technological, with a custom-made cabinet integrating the products, a built-in TV for presentations of solutions, and a touchscreen terminal at the edge of the aisle inviting interaction.
The context for creating this custom-made booth
The Equip Auto trade show took place at the Parc des Expositions – Porte de Versailles in Paris.
R2 Stand & Event would like to thank Continental for its trust!
Other projects by R2 Stand at the Equip Auto trade show
- Custom booth creation for Bardahl
- Design of a highly original booth for PPG
- Creation of an 850 m² booth with mezzanine for Facom
- Custom booth layout for Village Mobilians
- Renewed collaboration with Purflux at the Equip Auto trade show
- Design of a reusable booth for Point S
- Production of a functional modular booth for Garac
- Design of an award-winning modular booth (“Eco-design” prize) for Valeo
- Booth design for Euromaster
- Design of an island booth visible from the entrance of the show for NRF
- Creation of a custom booth in Mann+Hummel’s colors
- Design of a booth with a strong visual identity for Autodoc
