Design of a custom-made booth for Eurenco at the Eurosatory trade show

For the Eurosatory trade show, Eurenco and R2 Stand & Event collaborated to create an exceptional 240 m² booth with a dynamic and innovative design. Designed to be visible from afar, the booth features a tall sign inspired by the brand’s logo, which is highlighted by striking backlighting.

Upon entering, visitors are greeted by a large 65″ screen displaying the brand’s key messages. At the edge of the aisle, the flagship products are carefully displayed on premium displays. Each product is accompanied by a touchscreen tablet to provide an interactive presentation, immediately capturing visitors’ attention and immersing them in the brand’s unique universe.

The booth, the central and unmissable point of the trade show, offers a large capacity with several dedicated areas. A convivial bar invites visitors to relax, while a restaurant area provides the ideal setting for more formal discussions. Meeting areas, designed in the form of small lounges, allow for confidential discussions.

At the back of the booth, a corner dedicated to human resources has been set up to meet recruitment needs. This space is distinguished by a blue floor, creating a clear and welcoming boundary.

This trade show took place from 17 to 21 June 2024 at Paris Nord Villepinte.

R2 Stand & Event would like to thank Eurenco for its renewed trust!