Step into a world where the potato reigns supreme!
At the SIA, the booth designed by R2 Stand & Event for the CNIPT goes far beyond the traditional concept of an exhibition space: it is an experience in its own right!
At every corner of the booth, visitors can discover detailed explanations of the different stages in the potato’s life cycle, from planting to the moment it reaches your plate, helping them understand the challenges of growing this iconic vegetable, as well as the techniques used in its processing.
For a creative touch and a whimsical nod, R2 Stand & Event has cleverly arranged potato-shaped footprints on the floor. These footprints invite visitors to follow the trail.
At the heart of the 110 m² booth, the educational experience comes to life in a field of vibrant colours, harmoniously delineating the spaces. And visitors can continue their learning in a fun way by taking part in the quiz activity on the booth, putting their knowledge of the potato to the test.
The icing on the cake (or rather, the potato on the plate!), we are delighted to announce that our creation won the prestigious award at the Syrpa’wards competition, in the educational category! It is an incredible honour for our teams, who have worked tirelessly on this project.
The trade show took place from 24 February to 3 March 2024 at Paris Porte de Versailles.
R2 Stand & Event would like to thank CNIPT for their trust!
