Trade Show: SOLUTRANS
Client: TMD FRICTION
Area: 60 m²
R2 Stand & Event, which specializes in space design, is working on a 60 m² project for TMD FRICTION for the SOLUTRANS trade show. The trade show will be held from November 19 to November 23, 2019 at Eurexpo Lyon.
SOLUTRANS is the hub for innovation and information on the most relevant and best-suited solutions for the evolving trucking industry, serving everyone’s needs. Additionally, it brings together 900 exhibitors and 36,000 visitors.
Featuring an original design, the three tubular structures, in the brand’s colors, highlight the brand’s industrial character. Presentation displays highlight several flagship products.
Entertainment is not overlooked, thanks to a bar located in the central area, which covers a mini-car track, drawing in foot traffic.
Furthermore, to facilitate interaction with attendees, several discussion areas are available. Notably, there is a private meeting room designed in a trade show-style setting.
