Design of a custom-made booth for NGE at the SMCL

For the SMCL (Salon des Maires et des Collectivités Locales), R2 Stand & Event renewed its collaboration with NGE by creating a custom-made 114 m² booth with a sleek, modern design offering a premium visual experience. The stand’s centerpiece is a circular arch that catches the eye and leaves a lasting impression. A water wall, a real aesthetic asset, adds a touch of distinction to the whole.

The stand is designed in accordance with NGE’s graphic charter, while incorporating wooden elements that create a warm and friendly atmosphere. The furniture, also in the brand’s colors, reinforces the visual identity and harmony of the whole. The space is open and airy, encouraging exchanges and discussions. At the heart of the stand, a meeting area invites visitors to chat in a comfortable and elegant setting. In addition, a semi-enclosed space is set up for more private meetings, ensuring optimal confidentiality.

Signage is optimized with LED screens, maximizing message visibility and ensuring smooth and dynamic communication throughout the event.

This trade show took place from November 19 to 21, 2024 at Paris Porte de Versailles.

R2 Stand & Event thanks NGE for its loyalty!