"For an edition as symbolic as the 50th anniversary of Equip Auto, we had to have a stand that was up to the task. R2 Stand supported us in absolutely everything: design, construction, entertainment, services... Their professionalism and responsiveness were crucial to the success of such a large-scale project.."
A very important presence for Facom
For Facom, being present at Equip Auto is very important, especially this year, as it is the trade show’s 50th anniversary. The brand has been present since the beginning, and since 1975 we have participated in almost every edition. It is an opportunity to meet our distributor customers, but also end-user customers, and to continue to promote the positive image of the Facom brand.
A complete solution offered by R2 Stand
The solutions that R2 Stand provided us with to create this magnificent stand were comprehensive. We use all of their services: stand design, construction, assembly, and entertainment, as well as all the related services such as meals for our teams, the bar, entertainers, and hostesses.
We really use the comprehensive R2 Stand solution, and we are very satisfied with it. This isn’t the first time we’ve worked with them: in 2017 and 2019, our last two participations, we already used their services to create the beautiful stands you can see here.
An open, welcoming, and experience-oriented booth
The major advantage of the Facom and Dewalt stand presented this year is its openness. It is a very welcoming stand that allows visitors to participate, come in, touch the tools, and enjoy a real experience.
They can try out different areas of expertise, test products, and ask questions of our technical advisors. We believe we have succeeded in our mission to welcome visitors and educate them about tools thanks to a very well-designed booth.
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An essential CSR approach
CSR is very important to us. When you manufacture in France and have the “Origine France Garantie” label, you have to have a stand that is consistent with this commitment.
For this 840 m² booth, we relied on the solutions offered by R2 Stand in terms of recycling, sustainable design, and CSR approach. We worked in partnership to come up with a solution that I hope will be sustainable, which is something that matters a lot to us.
A one-year project
It takes about a year to build a stand like this. Between the time we reserve the space, the initial discussions with R2 or competitors as part of the tender process, planning Facom’s innovations, and designing with R2… it all starts almost a year before the trade show.
We had to agree at the end of last year to start the design process. It’s a real long-term project, but the result is worth it.
A collaboration that has been ongoing since 2015
We started working with R2 in 2015. At the time, they only handled the stand’s entertainment, as we had another service provider for the design.
But since the 2017, 2019, and now 2025 editions, we have entrusted them with the entire service: design, construction, entertainment, and all related services. It’s a real relationship of trust.
The essential qualities expected of a stand builder.
What I expect from an exhibition design agency is service. They need to be able to respond to minor emergencies: a spotlight that no longer works, a missing plug, a hostess who is ill and needs to be replaced during the day… What we really need is responsiveness.
That’s what R2 Stand gives us, and that’s why we enjoy working with them.
A booth that fully achieves its objectives
When you walk around the Facom stand, you can see that we have achieved our goal: a welcoming stand, with lots of people, built around business areas, but also with all the necessary facilities for our sales teams and catering.
Many visitors tell us that we have the best stand in the hall, and we are very proud of that.
We would like to thank R2 Stand for that.
Other custom-made booths created for the Equip'auto trade show
- Custom booth creation for Bardahl
- Design of a highly original booth for PPG
- New custom booth project for Continental
- Custom booth layout for Village Mobilians
- Renewed collaboration with Purflux at the Equip Auto trade show
- Design of a reusable booth for Point S
- Production of a functional modular booth for Garac
- Design of an award-winning modular booth (“Eco-design” prize) for Valeo
- Booth design for Euromaster
- Design of an island booth visible from the entrance of the show for NRF
- Creation of a custom booth in Mann+Hummel’s colors
- Design of a booth with a strong visual identity for Autodoc
