The Tourism Trade Show is the must-attend event for travel enthusiasts and travel professionals in France. Held annually, this major event brings together destinations from around the world, travel agencies, airlines, lodging providers, and ecotourism stakeholders.
To capture the attention of a B2C audience seeking inspiration and a B2B network looking for new partnerships, R2 Stand designs and builds your custom-made exhibition booth. We create exotic, immersive environments optimized for the direct sale of travel packages.
Entrust your brand image to an exhibition design agency with expertise in events related to the hospitality, leisure, and lifestyle sectors.
The Tourism Trade Show is a festive and competitive event where the power of your brand image must spark an immediate desire to get away. R2 Stand works with you to transform your booth into a true ambassador for your destination or services.
Meet a targeted audience of savvy globetrotters and families looking for their next vacation.
With tens of thousands of visitors ready to book their future vacations, this trade show is the ultimate business hub at the start of the year. A booth designed by R2 Stand, featuring large-format signage and spectacular visuals, guarantees you high-profile visibility.
It’s the essential tool for attracting travelers seeking expert advice for their next adventures.
Give your unique tours, one-of-a-kind accommodations, or cruises the immersive showcase they deserve.
Whether you represent a French region, a faraway country, or a “Travel Tech” startup, your booth must embody the promise of your services.
R2 Stand showcases your offerings with ergonomic reception desks, elegant brochure displays, and giant screens to show captivating videos of your destinations.
This trade show is the perfect place to inspire dreams even before you set out. Your booth should be designed as a space for total immersion.
We set up interactive zones, virtual reality (VR) spaces where visitors can take a virtual tour of your landscapes, and fluid layouts to accommodate the heavy foot traffic on busy weekend days.
We have a deep understanding of the visual elements of travel and the logistical requirements of a high-attendance event open to the general public.
Free yourself from the logistical burden so you can focus exclusively on advising your clients and selling travel packages.
Managing the printing of thousands of brochures, organizing your travel agents’ schedules, and preparing your cultural activities represent a colossal workload.
R2 Stand handles the entire event production process. From the initial architectural sketch to the handover of your booth at the venue, we are your exclusive project manager.
Our extensive experience with consumer trade shows ensures that visitor flow is managed with precision.
Accustomed to working with institutional partners and consumer brands, we understand the hospitality standards that today’s visitors expect.
This expertise allows us to advise you on the best design options for managing large crowds while maintaining a personalized approach.
We reject cookie-cutter solutions that are just like everyone else’s.
Each project is conceived from start to finish by our designers to create an exclusive, elegant architectural design that is perfectly aligned with your destination’s narrative, allowing you to clearly stand out from your nearby competitors.
A single project manager to coordinate every step, from 3D design approval to dismantling.
Our comprehensive support service brings together design, carpentry, furniture rental, and media integration.
Your project manager meticulously coordinates the technical teams and ensures on-site that every detail is absolutely perfect before the general public arrives.
Since tourism professionals often participate in multiple events (wedding fairs, regional trade shows, and company committee meetings), we design your booth to be durable.
Our smart modular structures can be disassembled, stored, and then reassembled throughout the year.
Discover our designs for international tourism boards, cruise lines, hotel chains, and specialty travel agencies. Designs crafted to dazzle, reassure, and encourage bookings.
Watch these videos to hear from our clients who chose R2 Stand for their custom-made booth.
They discuss the quality of our support, the immersive design, and the impact their booth had on foot traffic and business meetings.
The intangible is brought to life through the power of imagery. We incorporate borderless 4K LED video walls or giant backlit light boxes to immerse visitors in your settings.
We also add high-quality display stands to make your printed brochures easily accessible.
Absolutely. We design ergonomic workstations, often in the form of semi-seated counters or consultation tables with high chairs.
We incorporate hidden cable management for your computers, payment terminals, and printers, ensuring a clean and professional sales environment.
Interactivity is the best way to capture attention in busy aisles.
Yes, we natively integrate your technological equipment.
We can design secure areas for using virtual reality (VR) headsets, or install touchscreen kiosks that allow visitors to browse your destination catalog on their own before speaking with an agent.
The major Tourism Trade Show circuit takes place from March 11 to 14, 2027, with the Paris Expo Porte de Versailles World Tourism Fair.
The regional edition, Tourisma Lille, will take place from January 29 to 31, 2027
We recommend that you start designing your modular booth at least 4 to 6 months in advance to be ready for the tour!
Travelers are increasingly concerned about their carbon footprint and prefer agencies that are transparent and eco-friendly. Your booth must reflect this shift toward “slow tourism.” R2 Stand is committed to working alongside you with a rigorous eco-design approach: reusable aluminum structures, furniture rentals, the use of eco-certified wood, and systematic recycling of waste at the end of the event.
