R2 Stand & Event created a custom-made 80 m² booth for ACWA at the Piscina Barcelona trade show, designed to combine maximum visibility with an immersive experience.
A strong visual identity
The main sign, 6 meters high, immediately catches the eye thanks to a design inspired by the wave effect, which is repeated on the floor to guide visitors along their route. The warm, modern blue and wood tones reinforce the brand’s identity while creating a consistent visual dynamic.
Product display and intuitive circulation
The different ranges are presented on totems and light boxes, allowing for immediate identification. The product areas are organized in a clean and accessible manner, with wide openings at the edge of the aisle facilitating circulation and making the stand easy to walk through. The touchscreen terminals and reception bar, strategically positioned, encourage interaction and enhance the visitor experience.
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A central and functional reception bar
The large corner bar becomes the heart of the stand, combining premium hospitality and conviviality. It provides direct access to the 8 m² storage area.
The context for creating this custom-made booth
This trade show took place at the Recinto Gran Via in Barcelona.
R2 Stand & Event would like to thank ACWA for their trust!
