Design of a custom-made booth for Facom at the Equip Auto trade show

Striking, powerful, and instantly recognizable: the Facom stand is the real highlight of the hall!

For the Equip Auto trade show, R2 Stand & Event designed and built an iconic 662 m² booth with a double-deck structure, designed to captivate, surprise, and immerse every visitor in the world of Facom.

Iconic and structuring signage

Upon arrival, the eye is drawn to the imposing sign and suspended cubes, which define the space and create a strong identity visible from afar. The black and red colors, punctuated with white, combine with premium finishes for a modern, high-end look.

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Optimal product display

The welcome area at the entrance naturally guides visitors towards the different sections, with a layout designed to encourage gradual discovery. The Xpérience section, organized by activity, showcases the products, while at the back, a dedicated Dewalt area completes the offering and catches the eye.

The Facom show

The centerpiece of the stand is a spectacular animation: the Facom vehicle is unveiled from a garage filled with smoke, a highlight that creates surprise and wonder.

A premium reception area

The elegant and functional reception bar becomes the hub of conviviality, directly connected to a catering office to offer a comprehensive service every day, allowing teams and partners to share a special moment.

A multifunctional mezzanine

The double-deck structure, the backbone of the booth, houses commercial spaces, meeting rooms, and a VIP lounge, offering comfort and functionality to the teams. It is also equipped with a large LED wall, ideal for interviews, broadcasting messages, and extending the visual experience.

50 years anniversary of Equip Auto

The Equip Auto trade show took place at the Parc des Expositions – Porte de Versailles in Paris.
R2 Stand & Event would like to thank Facom, a long-standing partner, for its continued trust!

Other realisations by R2 Stand at the Equip Auto trade show