An innovative and immersive booth for Food Hotel Tech
At the Food Hotel Tech trade show, Merim is unveiling a custom-built 18 m² booth with a striking design, created to showcase its solutions and maximize its impact on visitors. This new space showcases the QSR Link ecosystem through an immersive, modern, and demonstration-focused approach.
Optimized visibility at every distance
The booth is designed to capture attention and naturally guide visitors.
- From a distance, a 5-meter-tall illuminated sign strongly asserts the brand’s identity.
- At a medium distance, a second QSR Link illuminated sign reinforces brand recognition.
- Up close, a 65-inch screen positioned at eye level attracts and engages visitors as soon as they arrive.
Want to stand out with a custom booth at your next trade show?
A strong and distinctive visual identity
The design is based on a distinctive visual signature:
- A combination of wood and black that strikes a balance between warmth and modernity
- Bright orange structures that create a strong visual focal point in the aisle
- Trompe-l’oeil effects that immerse visitors in a captivating world
This approach allows Merim to immediately stand out in a competitive environment.
An experience focused on demonstration
The booth is organized around three areas representing customer use cases:
- Drive-thru zone: outdoor order screen and interactive kiosk
- Dining room zone: cash register and order kiosk, featuring the new offerings for 2026
- Kitchen zone: screens dedicated to food preparation
The context in which this custom booth was created
The event was held at the Parc des Expositions de la Porte de Versailles in Paris.
R2 Stand & Event would like to thank Merim for its continued trust!
