Design of a custom-made booth for PROCOMM-MMC at the Eurosatory trade show

The 2024 edition of the Eurosatory trade show took place last week, marking a new collaboration between R2 Stand & Event and PROCOMM – MMC.

The booth stands out for its striking visual design, notably featuring a tall backlit sign. This sign is positioned to dominate the space, ensuring maximum visibility from all directions within the exhibition hall.

Strategically situated along the main aisles, the 130 m² booth is designed to effectively attract visitors. PROCOMM – MMC’s defense products are displayed in an appealing and accessible manner, encouraging attendees to explore and interact with the various innovations on display.

The booth’s design is carefully crafted with signage that enhances the overall visual impact and helps guide visitors to key areas. To add a touch of originality and interactivity, a screen simulates the use of a connected walkie-talkie, allowing visitors to enjoy an immersive and technologically advanced experience.

On the upper level of the booth, R2 Stand & Event has created a 50 m² reception mezzanine. This strategic layout allows PROCOMM – MMC representatives to meet with their clients and potential partners in an environment conducive to closing deals and exchanging ideas.

The trade show took place from June 17–21, 2024 at Paris Nord Villepinte.

R2 Stand & Event thanks PROCOMM – MMC for their continued trust!