For the first time, R2 Stand Lyon is pleased to collaborate with Satinox at 2025 Paris Air Show, creating a 50 m² booth that fully met their ambitious expectations.
From the outset, the objective was clear: maximize the visibility of the booth from all distances. To achieve this, R2 Stand Lyon designed a monumental sign positioned at the maximum permitted height of 4.5 meters, installed on both corners of the stand to ensure a striking presence. The Satinox and SFF logos were also incorporated into the partitions at a height of 3 meters, guaranteeing high visibility from medium distances.
Particular attention was paid to showcasing the products. The resin blocks were presented as works of art, displayed on pedestals made from the same materials as the products themselves, such as steel and copper. Precise lighting, inspired by museum displays, was installed on the ceiling to enhance these elements and naturally attract visitors’ attention. The floor clearly differentiates the exhibition areas from the reception areas, with a pattern of copper squares to further focus attention on the product area.
The flow of traffic on the stand has been carefully thought out to maximize footfall. Thanks to a wide opening onto the two aisles of the trade show, the space is both accessible and welcoming. The intelligent layout of the different areas avoids any wasted space, encouraging a smooth and natural flow of visitors.
Finally, the overall atmosphere and comfort are enhanced by a warm, high-end design.
A two-tone color palette combining wood, white, and copper, combined with noble materials, creates a professional yet friendly atmosphere. The large double-level bar, accessible to people with reduced mobility, and the cozy semi-open lounge with black velvet sofas and armchairs offer visitors a privileged space for relaxation and conversation, while the decorative elements contribute to a refined and intimate atmosphere.
This trade show took place from June 16 to 22, 2025 at Le Bourget.
R2 Stand & Event would like to thank Satinox for their trust!