R2 Stand & Event x Adopt: A Successful First Collaboration at the Franchise Expo!
For this edition, R2 Stand & Event is designing and building an immersive 30 m² booth designed to showcase the exhibitor’s brand and offer visitors a unique experience.
The booth is organized into four complementary areas:
A reception desk that naturally guides visitors upon their arrival,
A fragrance library where visitors can explore all the scents,
An LED wall for displaying messages,
And a lounge area designed to encourage interaction at trade shows.
Do you have a trade show coming up? Are you thinking about a custom-made booth?
The whole look is enhanced by a strong and poetic visual identity:
The brand’s signature pink color,
Adopt’s iconic hummingbird emblem,
A pink green ceiling that adds depth and a sense of lightness,
And a large circular sign that catches everyone’s eye.
Other projects by R2 Stand at the Franchise Expo trade show
The context for creating this custom-made booth
This trade show took place in Paris—Porte de Versailles.
R2 Stand & Event would like to thank Adopt for their trust!



