NOVALAC’s Custom-made booth at two ICNG WCP trade shows

Trade Show: INTERNATIONAL CONFERENCE ON NUTRITION AND GROWTH / WORLD PEDIATRIC CONGRESS
Client: NOVALAC
Area: 4 m² / 84 m² / 110 m²

R2 Stand & Event, which specializes in the design, planning, and production of custom-made booths, is working on three graphic design projects for the exhibitor NOVALAC.

With a presence at several trade shows, including the International Conference on Nutrition and Growth and the World Congress on Pediatrics, NOVALAC is seeking an innovative booth that reflects the brand’s strong image and drives foot traffic.

R2 Stand & Event proposes a curved design that aligns with the brand’s visual identity. To attract attendees’ attention and drive foot traffic, the booth is visible to everyone thanks to a tall sign that is illuminated across its entire surface. Additionally, to highlight the brand image, numerous promotional visuals are displayed throughout the booth.

Adding an innovative touch, backlit “Medical Game” displays featuring built-in tablets are available. Product presentation displays are also available. These are strategically placed to encourage visitors to stop by the booth and engage with the exhibitor. A reception area is provided, featuring high-back seating, a welcome bar, and a VIP area.

R2 Stand & Event designs several booth formats. Three different floor areas have been designed: 24 m², 84 m², and 110 m². NOVALAC will be exhibiting from August 27 to 29, 2020 at the Excel London NGC in London at the International Conference on Nutrition and Growth. The company will then participate in the World Congress of Pediatrics at Bella Center – Copenhagen from June 3 to 6, 2020.

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