Exhibition design agency for the Solutrans 2027 trade show in Lyon
Booth design for road and urban transportation

The Solutrans trade show is the global hub for innovation and information on road and urban transportation solutions.

Held from November 16–20, 2027, at the Eurexpo Lyon exhibition center, this biennial trade show is the must-attend event for heavy-duty truck manufacturers, bodybuilders, equipment suppliers, and energy transition specialists.

To showcase your industrial strength and unveil your new powertrains to demanding fleet managers, R2 Stand designs and builds your custom-made booth. We create high-impact environments, built to handle heavy loads and optimized for B2B business.

Entrust your brand image to an exhibition design agency with expertise in heavy industry and mobility events.

Stand out at Solutrans 2027 with a unique booth

Why exhibit at the Solutrans trade show in Lyon in 2027?

Solutrans is a trade show on a grand scale, where the technical complexity of commercial and industrial vehicles (LCV/ICV) demands a meticulously planned layout. The design of your booth must accommodate non-standard dimensions while maintaining a premium visitor experience.

The major European trade show for commercial and industrial vehicles

Meet buyers, carriers, and shippers from all over Europe.

With thousands of professionals expected to attend, Solutrans is the industry’s key trade event of the year.

A custom-made booth or a modular booth designed by R2 Stand, featuring impressive signage and an open layout, ensures you stand out in the vast halls of Eurexpo.

It’s the essential tool for attracting decision-makers looking for solutions to renew their fleets.

Decarbonization and connectivity are at the heart of the industry.

Whether you’re showcasing tractor-trailers, last-mile logistics cargo bikes, or in-vehicle telematics systems, your booth should highlight this innovation. R2 Stand showcases your vehicles with reinforced flooring and interactive screens to highlight your energy efficiency.

Solutrans is a bustling business hub, featuring events such as the “Village des Essais.”

Your booth should be designed as a welcoming business lounge. We create warm and functional reception areas to allow your teams to conduct B2B negotiations and host your long-standing clients in style over light refreshments.

affiche solutrans 2027 camion fr

R2 Stand, your partner for a custom-made booth design agency to help you stand out at Solutrans

Our team of expert exhibition designers on site in Lyon understands the ins and outs of the transportation industry and the logistical challenges posed by massive equipment.

Conception et design de stand en fonction de vos objectifs

A robust industrial design built to handle heavy loads

R2 Stand vous aide à atteindre vos objectifs sur les salons pros

Showcasing your vehicles and alternative powertrains

Conception 3D de vos stands avant la fabrication

Showcasing your vehicles and alternative powertrains

Politique RSE engagée dans la création et la réalisation des stands

End-to-end logistics management in Lyon, incorporating your CSR policies

R2 Stand has a thorough understanding of the Eurexpo Lyon facility.

We plan ahead to ensure your exhibition trucks are parked with extreme precision before the partitions are installed, guaranteeing a safe setup.

Transporting heavy-duty vehicles from all over Europe, coordinating outdoor dynamic tests, and preparing your sales pitches is a major challenge.

R2 Stand manages the entire event production process. From 3D feasibility studies to final installation, we are your exclusive project manager, delivering a turnkey exhibition pavilion.

flèche - en savoir plus

Why choose R2 Stand to design and build your booth at Solutrans ?

Proven expertise in heavy industry trade shows

We fully understand the needs of carriers, logistics providers, and clients.

We regularly design spaces for events related to logistics (SITL), public transportation, and the automotive sector (Equip Auto).

This experience allows us to design architecture that combines industrial durability with commercial appeal, meeting the standards of your market.

Your space should be a true reflection of your identity, whether it’s focused on sustainability or raw performance.

Every manufacturer and equipment supplier has a unique positioning. Whether you’re focusing on “zero-emission” messaging (with plenty of greenery and wood) or on in-vehicle connectivity (LED screens, high-tech design), we create a space that reinforces your message to the industry.

Our package includes absolutely everything: 3D architectural design, fabrication of reinforced structures, rental of suitable furniture, printing of your large-format banners, and audiovisual integration. You’ll receive a transparent quote with no hidden surprises.

A dedicated point of contact for optimal responsiveness on-site during critical phases of setup.

Your R2 Stand project manager is your trusted liaison. Present throughout the installation process, they coordinate all trades (carpenters, electricians) and ensure that every detail—from the positioning of your vehicles to the cleanliness of the booth—is perfect.

Logo R2 Stand Event - Design, conception, fabrication et mise en place de stands sur mesure ou modulaires - Salons, foires, expos

Our latest exhibition booths for the Transportation and Logistics industry

Discover our designs for commercial vehicle manufacturers, heavy-duty equipment suppliers, and tire specialists. Designs created to make a bold statement and inspire confidence.

Facom custom-made booth
at the Equip Auto trade show

Discover the booth

Michelin custom-made booth
at the Solutrans trade show

Discover the booth

KNORR-BREMSE custom-made booth
at the Solutrans trade show

Discover the booth

PPG custom-made booth
at the Equip Auto trade show

Discover the booth

Ewigo
custom-made booth
at Franchise Expo

Discover the booth

Point S custom-made booth
at the Solutrans trade show

Discover the booth

Purflux custom-made booth
at the Automechanika trade show

Discover the booth

Bardahl custom-made booth
at the Equip Auto trade show

Discover the booth

Oleo 10 custom-made booth
at the Solutrans trade show

Discover the booth

Continental custom-made booth
at the Equip Auto trade show

Discover the booth

Autodoc custom-made booth
at the Equip Auto trade show

Discover the booth

Leaders in the transportation industry trust us

Join the equipment manufacturers and transportation companies that rely on our national expertise.

Partner with the leading brands in the trucking industry that have chosen R2 Stand’s expertise to showcase their latest innovations and establish their leadership at Europe’s premier professional mobility event.

See all customer testimonials

The experts at R2 Stand are here to answer your questions about Solutrans

Can you handle the display of XXL trucks and trailers?

Yes, we design our booths without raised flooring beneath the vehicles for weight-bearing reasons, or we use ultra-high-strength technical flooring panels.
We carefully plan the layout to seamlessly integrate the truck into the overall structure of the booth.

Absolutely. We can incorporate mock-ups of charging stations, built-in touchscreens, or interactive kiosks to help your engineers explain your zero-emission solutions clearly and persuasively.

Yes, we design the reception area so that it can be transformed in the evening: we incorporate professional bar counters (beer taps, refrigerators), set up a background sound system, and create back-of-house areas to accommodate your catering teams in the best possible conditions.

The next edition of the Solutrans trade show will take place from Tuesday, November 16, to Saturday, November 20, 2027, at Eurexpo Lyon.

Be sure to book the design of your large-scale booth several months in advance to ensure the best production lead times!

Eco-design for sustainable transportation

The industry is making a major commitment to reducing its carbon footprint (hydrogen vehicles, natural gas vehicles, bicycle logistics). It would be inconsistent to showcase green solutions at a highly polluting booth. R2 Stand is committed to working with you through an eco-design approach: reusable modular booths, furniture rentals, “Cradle to Cradle” recycled carpeting, and energy-efficient LED lighting.