A visual signature defined by curves
In the healthcare sector, technology is only effective if it can instill a sense of reassurance. It was with this conviction in mind that we designed the Konica Minolta space for this major event at Paris Porte de Versailles. Here, the exhibition architecture moves away from technical rigidity to embrace a language of care: one of curved, organic lines. From the suspended signage to the partner totems, each element has been softened to guide the eye with fluidity, transforming the booth into a welcoming space rather than a mere showcase.
Architecture designed for functionality
Divided into two strategic sections (30 + 18 m²), the booth makes the most of every square meter to offer a multifaceted experience. On one side is an area dedicated to co-innovation, where four key partners (Goodflag, Spark, Partitio, Kodak Alaris) have their own technology showcases. On the other, a modular conference space capable of accommodating up to 16 people. The furniture, selected for its contemporary design, transforms a simple exhibition space into a true hub of activity and collaboration.
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Designing for Tomorrow: Our CSR Commitment
Because the healthcare sector is inherently forward-looking, R2 Stand & Event has placed eco-design at the heart of the project. From FSC-certified wood and recycled carpeting to signage printed with water-based inks, every material was chosen for its low environmental impact.
